Ever since I was a young child, I loved gadgets. My furthest memory was a reel-to-reel tape recorder I got for a present when I was probably about 7 years old! Then came the cassette recorders, record players and yes, back in 1976, I even had an 8-track tape recorder. Who didn't like listening to the loud annoying "click" in the middle of a song as the tape clicked from one track to another. (I actually never knew why they were called "8-Tracks" - it seemed like there were only 4, but it's not that important now I guess!)
We often get asked questions like: "How do I get more traffic to my site?" or "Why isn't my website making me more money?" or even comments like "No one visits my website" or "My website isn't working for me." When it comes down to it, you have to do work to your site to make your site work and make money for you. Your website should be your most effective sales and marketing tool, it is the go to for your current customers and what potential customers see first. Your website should make not a just a good impression but a lasting impression, one that gets return clients and referrals. We have compiled a list of ways to improve your website and start making more money from it. So continue reading as we cover several easy ways to improve your website in 2017.
When it comes to getting traffic to our website, we don't just want any traffic, we want the right traffic. We want the people who are most likely to become leads, and, ultimately, happy customers.
I've been in travel for years... since 1991 precisely. I've cultivated hundreds of warm friendships, and well, an entire business, dedicated to helping travel agents, agency owners, contractors, tour companies and others in the industry.
It’s 2016 and you need to have a website, even if it’s super simple. Everyone goes online to look for everything and anything. If your clients are mostly referrals, you still need a website. When Suzy tells Joe about your business, he will mostly likely check out your website before calling or emailing you. It’s just the world we live in. Ok, we’ve determined you need a website, but how do you pick a travel website? There are so many options, companies and products. Below are the 8 things to consider when picking what is right for you.
Did you know you can create an offer on Facebook just for your fans? It’s easy to set up and it’s completely free. Creating an offer on Facebook gives a special perk for your followers and can easily direct interested buyers to your website and even further to purchase! Here’s how to create the offer and improve your Travel Agent marketing:
How do you market your business? Need a few ideas? Well, I’ve got some below! Each idea is great on its own and allows you to dig deeper into your marketing strategy. So, explore and try one out!
After lots of blood, sweat and tears to create or redesign a website, how could it be missing something? I see this missing piece quite often. Travel Agents tend to focus a lot talking about travel and how someone can get a deal or a good package. So, what could be missing?
Facebook can be a tricky social network for businesses because it’s all about fun and light content. So, this makes it great for travel! Right now it’s snowing like crazy and even though I LOVE snow; I am freezing. Dreaming of a sunny beach makes me a tad bit warmer. Your followers on Facebook want to dream of their next vacation too. Below you’ll find 3 free dream-worthy Facebook cover photos for you to download and use on your travel agency page. Enjoy!
Often in Google Analytics you see a lot of spam traffic that makes it hard to see how many “real” people are actually coming to your website. Here is how you can filter those out spammers to get more out of your statistics and improve your travel agent marketing.